Browse our volumising mascaras for fuller, more dramatic lashes, guaranteed to make a statement. Formulated to thicken every lash from root to tip, MyMascara is highly volumising and effortlessly creates a more intense look, perfect for a glamorous evening out.
Prefer natural looking eyelashes? Discover our lengthening mascara, LashLift, which separates and extends each lash for a more defined, elongated look. Our lengthening mascaras are ideal for creating a subtle daytime look or refined evening finish, for fluttery, natural looking lashes without looking heavy.
Shop Black & Brown Mascaras
Our mascaras come in two high pigment colours: black and brown. Both create an intense definition that lasts, but brown provides a softer, more natural finish. Whichever colour you prefer, our mascaras stay flawless from morning to night. Shop Sculpted by Aimee mascara to complement your look.
Long-Lasting Mascara for All-Day Wear
For those long commutes, hectic days and special events, having a long-lasting mascara in your bag is a must. That’s why our mascaras have been expertly developed to be life-proof. Their high pigment formula delivers a rich, intense colour in fewer coats, making it last longer, and is enriched with Pro-vitamin B5 to keep your lashes healthy. And why not shop our selection of false eyelashes, for a Light Lift or Full Flutter, perfect for both day- and night-wear.