Prime Eyes

Apply the matte shadow to the eyelid and blend with a brush or simply use your fingertip for a flawless finish, then finish with a sweep of shimmer to elevate your look.

• Dual-ended shadow sticks deliver matte and shimmer shadows

• Buttery, buildable textures

• Long-wearing pigments

• Heat & sweat resistant

• Smudge-proof formula

• Universally flattering to suit all eye colours and eye shapes

Aimee’s Top Tip: "Tip goes here"

Is Prime Eyes good for beginners?

Absolutely, Prime Eyes is perfect for beginners or those who want an easy, fuss-free look in seconds. Simply sweep the matte shade across the lid and finish with the shimmer. You can also wear either of the cream shadows alone.

How do I use Prime Eyes to create a smoky eye?

You can create a smoky eye with Prime Eyes in Tan / Topaz or Chocolate / Bronze. Blend the deeper, matte shadow into the socket of the eye. Note that the further outwards you work the product, the smokier the finish. You can also blend the deeper tone into the lower and upper lash line to mimic a liner. Finish by sweeping the shimmer across the lid.

Is Prime Eyes good for day and night wear?

Yes, it’s smudge-proof and sweat resistant, making it perfect for day and night.

Which shade is the best for my eye colour?

Prime Eyes in Tan / Topaz works beautifully on all eye colours because of its warmth. Having said that, the orange undertone means it will really make blue eyes pop. The Chocolate / Bronze duo is ideal for brown eyes but will work just as well on blue and green eyes. Vanilla / Pearl is the most versatile of the duos and is ideal for a clean and easy day look.

Is Prime Eyes better for day or night wear?

Prime Eyes is suitable for all occasions. You can use the product as an eyelid primer or as a colour that’s both sweat and smudge-proof. If you feel like you need a bit of light on the eye, simply swatch the shimmer across the lid. And if you want to switch things up for the evening, then grab the Chocolate / Bronze duo and blend it into the lash line for a quick and easy smoky look.

Prime Eyes Ingredient List

Chocolate
ISODODECANE, CI 77491, C20-40 ALCOHOLS, OCTYLDODECANOL, CI 77492, TRIMETHYLSILOXYSILICATE, SYNTHETIC WAX, HYDROGENATED MICROCRYSTALLINE WAX, MICA, SILICA, POLYETHYLENE, DISTEARDIMONIUM HECTORITE, CI 77499, CI 77891, CI 77510, CAMELLIA SINENSIS LEAF WAX, HYDROGENATED POLYCYCLOPENTADIENE, PROPYLENE CARBONATE

Bronze
ISODODECANE, MICA, SYNTHETIC WAX, OCTYLDODECANOL, CI 77491, SYNTHETIC JAPAN WAX, CI 77499, TRIMETHYLSILOXYSILICATE, SILICA, DISTEARDIMONIUM HECTORITE, SYNTHETIC FLUORPHLOGOPITE, CI 77891, CERA MICROCRISTALLINA, HYDROGENATED POLYCYCLOPENTADIENE, PROPYLENE CARBONATE, TIN OXIDE

Tan
ISODODECANE, CI 77891, C20-40 ALCOHOLS, OCTYLDODECANOL, TRIMETHYLSILOXYSILICATE, CI 77492, CI 77491, SYNTHETIC WAX, HYDROGENATED MICROCRYSTALLINE WAX, MICA, SILICA, POLYETHYLENE, DISTEARDIMONIUM HECTORITE, CAMELLIA SINENSIS LEAF WAX, HYDROGENATED POLYCYCLOPENTADIENE, CI 77499, PROPYLENE CARBONATE

Topaz
ISODODECANE, MICA, SYNTHETIC WAX, OCTYLDODECANOL, SYNTHETIC JAPAN WAX, TRIMETHYLSILOXYSILICATE, CI 77491, CI 77891, SYNTHETIC FLUORPHLOGOPITE, SILICA, DISTEARDIMONIUM HECTORITE, CERA MICROCRISTALLINA, HYDROGENATED POLYCYCLOPENTADIENE, PROPYLENE CARBONATE, CI 77499, TIN OXIDE

Vanilla
ISODODECANE, CI 77891, C20-40 ALCOHOLS, OCTYLDODECANOL, TRIMETHYLSILOXYSILICATE, SYNTHETIC WAX, HYDROGENATED MICROCRYSTALLINE WAX, MICA, SILICA, POLYETHYLENE, DISTEARDIMONIUM HECTORITE, CI 77492, CAMELLIA SINENSIS LEAF WAX, HYDROGENATED POLYCYCLOPENTADIENE, CI 77491, PROPYLENE CARBONATE

Pearl
ISODODECANE, SYNTHETIC FLUORPHLOGOPITE, SYNTHETIC WAX, OCTYLDODECANOL, CI 77891, SYNTHETIC JAPAN WAX, TRIMETHYLSILOXYSILICATE, CI 77491, SILICA, DISTEARDIMONIUM HECTORITE, CERA MICROCRISTALLINA, HYDROGENATED POLYCYCLOPENTADIENE, MICA, PROPYLENE CARBONATE, TIN OXIDE